MKT 270 Week 6 Assignment | southern-new-hampshire-university

MKT 270 Week 6 Assignment | southern-new-hampshire-university

Instructions

You decide to sell Mary Kay cosmetics, and you are trying to get a friend or family member to purchase from you. In a short paper, outline your approach, addressing three of the following closing techniques:

·         Direct request method

·         Benefit summary method

·         Assumptive close method

·         Alternative choice method

·         Compliment or vanity close method

What is the role of timing in this approach? Discuss the ways you are going to seek to gain commitment.

For additional details, please refer to the Short Paper/Case Study Rubric document.

 

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