Question Details

GB 540 Unit 4 Assignment

Select a GLOBAL Fortune 500 company (it cannot be one you work for) that operates in the United States and in other nations around the world. You will be using the same firm for the Unit 5 Assignment and the Unit 6 Final Project, so make sure it is one you are interested in and that has plenty of good sources of information available.
1.	Summarize the firm- history, its recent and current operating results, and the economic, social, and political forces that affect it most.
2.	Present a brief SWOT analysis (Strengths, Weaknesses, Opportunities, Threats).
3.	Discuss the factors it will need to predict, plan for, and adjust to in the future.
The Assignment is to be a minimum of five pages long (title pages, bibliographies, etc., do not count) and in APA format. A good variety of objective, high-quality, current sources need to be used.

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