Question Details

These days we live in a truly product-oriented and product-empowered marketing world 



True or false:

1.	The term “market” sounds like it involves selling simple, tangible goods, but as you know, hardly anything can be marketed.


	2.	Marketers help athletes, celebrities, and politicians with their images in their respective marketplaces (to fans and agents, intelligentsia, or the public).


	3.	Some things that can be marketed include goods, services, experiences, events, and people.


	4.	These days we live in a truly product-oriented and product-empowered marketing world .


	5.	Many management gurus believe that marketing has succeeded so well that it really isn’t a function in an organization anymore.



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