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Which method would you recommend for this firm

Which method would you recommend for this firm



1.	Methods Used to Conduct International Business. Duve, Inc., desires to penetrate a foreign market with either a licensing agreement with a foreign firm or by acquiring a foreign firm. Explain the differences in potential risk and return between a licensing agreement with a foreign firm, and the acquisition of a foreign firm.
2. International Business Methods. Snyder Golf Co., a U.S. firm that sells high-quality golf clubs in the U.S., wants to expand internationally by selling the same golf clubs in Brazil. 

a.	Describe the tradeoffs that are involved for each method (such as exporting, direct foreign investment, etc.) that Snyder could use to achieve its goal. 
b.	Which method would you recommend for this firm? Justify your recommendation. 



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23 Apr 2016

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  1. Genius

    Which method would you recommend for this firm

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