Question Details

Analysis of the industry- profit pool




1.	The steps for identifying the profit pools in an industry include of all of the following except:
a.	Defining the boundaries of the pool.
b.	Estimating the overall size of the pool.
c.	Defining the competitors in the pool.
d.	Estimating the size of the value-chain activity in the pool.


	
	2.	Analysis of the industry- profit pool enables strategic managers to
a.	predict future revenue streams for the organization.
b.	predict growth in sales over the medium to long range.
c.	determine whether an industry will be viable in the long term.
d.	locate the most promising areas of an industry- value chain.


	

	3.	If Airbus were to map the profit pools in the commercial aerospace industry, which aspect would be most difficult to accurately forecast?
a.	The size of the market for aircraft in developed countries.
b.	The size of the market for aircraft in developing countries.
c.	The profit potential in developed countries.
d.	The profit potential in developing countries.


	

	4.	A major assumption about the strategic management process is that it is
a.	inspired.
b.	team-based.
c.	rational.
d.	inclusive.




	5.	A business-level strategy describes
a.	the businesses in which the company intends to compete.
b.	all policies and procedures used in functional departments.
c.	the firm- actions to exploit its competitive advantage over rivals.
d.	a firm- resources, intent, and mission.








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