Question Details

Analyzing Buyer Behavior Simulation Summary • Resources: Internet, University Library, and the simulation, Analyzing Buyer Behavior, can be found on your student Web site at http://www.ecampus.phoenix.edu. • Write a 1,050- to 1,400-word summary in which you address the following: o For each of the major phases in the simulation, briefly describe your decisions and results. o Discuss how the following consumer behavior concepts were applied in the simulation by answering the following questions: • What additional external factors or macro factors should be considered in your analysis of the simulation? • What additional social and cultural factors would you consider in this scenario? • How do you account for variations in different geographic regions—what do you really look for? Why is there a difference? • Considering the importance of keeping existing customers, what methods might be used to encourage loyalty among existing customers in a service business? • Cite the assigned reading and at least one outside reference in your paper. 

Business Management Assignment Help, Business Management Homework help, Business Management Study Help, Business Management Course Help