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Consider the following scenario: You have held conversations with Precision Part's leaders and obtained the following information, which you want to use in the development of a 4-year strategic management plan. • PPQ Parts employees now number 5,000, and all are currently employed in the United States. It plans to grow to 10,000 employees in 4 years. • New facilities will be needed in international expansion, and PPQ Parts anticipates building most of those (80%) outside the United States. PPQ Parts holds 5% of the world market share on small SUVs, but its goal is 9% in 4 years. • Current stock price is $10 per share. The goal is $22 a share. Profit margin 3-year average is 6%. Industry average during this time has also been 6%. The company goal is 13% in 4 years. • PPQ Parts has averaged 28% employee turnover during the last 3 years. This is compared to an industry average of 25%. The company- goal is to increase employee retention by lowering annual turnover to 17%. • PPQ Parts contributes to all the local communities in which it is doing business. This is one of its corporate values. Current charity is 0.5% of total profits, but the company would like to raise that to 5% in 4 years.
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