Question Details

You are required to answer both questions. I am expecting you to hand in between 6-10 pages of work. Make sure to include references along with your work. 

(1) According to Kenneth Laudon, business firms invest heavily in information systems in order to achieve the following six strategic objectives:
operational excellence
new products, services, & business models
customer and supplier intimacy
improved decision making
competitive advantage
survival
By doing a search of the internet, or by other research methods, identify a company or organization whose business has been transformed by information technology. Show examples of how technology improved their business operations? Explain, in detail, what subset of the above strategic objectives applied to your case study.

(2) The textbook highlights Porter's Competitive Model which is used to understand the competitive forces that affect business performance. These forces are:
traditional competitors
new market entrants
substitute products & services
customers
suppliers
By doing a search of the internet, or by other research methods, find an example of a company that has used information technology to deal with some of these competitive forces. Explain the strategies that they employed to counter these forces and how they used technology to their advantage.

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