Vikas

Diversification Strategies of Walt Disney

The Walt Disney Company  Please respond to the following:
•	The Walt Disney Company is in the following businesses: theme parks, Disney Cruise Line, resort properties, movie, video, and theatrical productions, television broadcasting, radio broadcasting, musical recording and sales of animation art, Anaheim Mighty Ducks NHL franchise, Anaheim Angels Major League Baseball franchise, books and magazine publishing, interactive software and internet sites, and The Disney Store retail shops.
•	Based on the above list, determine whether or not Walt Disney- lineup reflects a strategy of related diversification, unrelated diversification, or a combination of related and unrelated. Explain your answer and be prepared to justify the extent to which the value chains of Disney- different businesses seem to have competitively valuable cross-business relationships.


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02 Jan 2016

Answers (1)

  1. Vikas

    Diversification Strategies of Walt Disney

    Synergy has been the strategy for the company for diversifying its products and e ****** ******
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