Question Details

Individual Assignment Strategic Plan Part II SWOTT Analysis
Conduct an internal and external environmental analysis for your proposed business.
•       Discuss with your Learning Team the forces and trends below that must be taken into consideration while developing a strategic plan. Given today- business environment and each Learning Team members’ selected business idea, provide a list of the lessons learned from your Learning Team- discussion for each of the items listed below. Use this discussion to complete this assignment.
•       Create a SWOTT table summarizing your findings. Your environmental analysis should take into account, at a minimum, the following factors. For each factor, identify the one primary strength, weakness, opportunity, threat, and trend, and include it in your table. 
 
o      External forces and trends considerations: 
 
•       Legal and regulatory
•       Global
•       Economic
•       Technological
•       Innovation
•       Social
•       Environmental
•       Competitive analysis 
 
o      Internal forces and trends considerations:
 
•       Strategy
•       Structures
•       Processes and systems
•       Resources
•       Goals
•       Strategic capabilities
•       Culture
•       Technologies
•       Innovations
•       Intellectual property
•       Leadership
 
•       Write a 1,400- to 1,750-word synopsis in which you analyze at least seven of the forces and trends from the list above. Your analysis must include the following:
 
o      Include economic as well as legal and regulatory forces and trends. 
o      Critique how well the organization adapts to change.
o      Analyze the supply chain operations of the organization.
o      Identify issues and/or opportunities:
 
•       Identify the major issues and/or opportunities that the company faces based on your analysis above.
•       Generate a hypothesis surrounding each issue and research questions to use for conducting analysis.
•       Identify the circumstances surrounding each issue; classify the circumstances; attribute the importance of each classification; and test the accuracy of the importance for each classification.
 
•       Format your paper according to APA guidelines.
 

Company and Product Name. Spa business call "AROMA SPA