Motivation & Consumer Behavior How are consumers motivated to action? Using the text and/or additional articles from the Ashford online library, discuss a minimum of two motivational theories and evaluate the implication upon consumer behavior. Support your position in a minimum of 200 words. Respond to at least two of your classmates’ posts. 2. Personality & Consumer Behavior Using the text and/or additional articles from the Ashford online library, discuss a minimum of two personality theories and evaluate the implication upon consumer behavior. Support your position in a minimum of 200 words. Respond to at least two of your classmates’ posts.