Strategic Evaluation

you can use this as an example which talks about our companes..However it has to be about stragetic evaluation 
EXAMPLE:
For this week- learning team peer evaluation, we have shared drafts of our external and internal environmental analysis assignment with each other.  We read each other- drafts, discussed the assignment, and provided feedback and recommendations to each other for improvement.
            One important topic we discussed was selecting a business for which adequate and relevant data would be available.  For some potential business ventures, the idea may be very unique and published data, benchmark information, and similar companies might not be available for analysis.  We discussed that it will be important to make sure there is relevant data available in the market for which to develop an adequate internal and external environmental analysis.  For example, Al selected Krispy Kreme Donuts, and there are several similar companies with benchmark data available.  There are also several Krispy Kreme Donuts locations in the Southwestern United States from which to obtain information.  Andrew selected a flagged hotel operation, and there is significant market data available from which to develop an analysis.
            Another topic we discussed was the use of adequate references and sources then obtaining information (conducting our internal and external environmental analyses).  IBIS World was discussed as being an excellent source of information for industry data, including benchmarking, best practices, and the drivers of both supply and demand for various types of business across numerous industries.   There are also various resources and databases available in the University Library from which to obtain such information.
            We also discussed the layout and format of the paper, which can be done in many different ways.  We suggested conducting the SWOT analysis first, then going into further detail with the external environmental analysis done first.  This analysis will include descriptions of national economic conditions, industry data, and finally data from the operating environment.  We discussed adding the PESTLE analysis at the end of the external environmental analysis.  Then, the internal environmental analysis followed by a strategy with a five-year income/expense forecast (with EBITDA) should be included.
            In conclusion, our discussion assisted all of us in completing a thorough paper for this Week- individual assignment.