Pitch a new Integrated Marketing Communication pla

Client Pitch Presentation (10 slides) - Pitch a new Integrated Marketing Communication plan (IMC) to your client that reflects a change(s) to the product's positioning strategy of B&B Organics (http://bborganics.com/index.html).
Include the following items:
1. Identify any considerations you will need to employ to build and maintain the brand and customer loyalty.

2. Proposed change to the product's positioning strategy

3. Position statement.

4.. Create a print ad and video ad for the product featuring your new strategy.
 
Include references and citations.

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