MG 495 Week 8 Assignment Help | Park University
- Park University / MG 495
- 30 Aug 2020
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MG 495 Week 8 Assignment Help | Park University
Unit 8: Homework
Case 15: Netflix Inc: The 2011 Rebranding/Price Increase Debacle
Conduct a strategic
analysis using the Executive Summary template. Prepare and submit a
three-page executive summary that discusses what strategic alternatives are
available and provide a recommended strategy.
You are to work
alone to analyze and prepare the Executive Summary for the case. NOTE:
Click "Submit Assignment" in the upper right hand corner of your screen
to turn in your Executive Summary no later than Sunday, midnight CT.. Name
your file with your name and the unit number, i.e. Jones1 or Brown1. Your file
should be in either Microsoft word (.doc or .docx) or rich text (.rtf) format.
The following information
will be required for the Executive Summary. TEXTBOOK CASE ANALYSIS GUIDANCE(CAG) and
the TEXTBOOK BUSINESS CASE ANALYSIS EXECUTIVE SUMMARY TEMPLATE These files are
required for the unit textbook case studies.
Synopsis of the
Case: The content of the synopsis should present relevant background facts
about the case under examination.
Relevant Factual
Information about the Problem or Decision the Organization Faced: State the precise
problem or decision the organization faced. The section should include
information that addressed the business issue under examination. This section
should be no longer than a single paragraph.
Explanation of
Relevant Concepts, Theories and Applications Derived from Course
Materials: This section should be the bulk of your paper.
Analysis of the business problem or decision in light of the course concepts
must be presented, as well as the business lesson another organization could
learn from this situation. Besides citation to the text, learners must conduct
research in the University library related to the top. Citing the textbook only
is not enough to demonstrate you understand and can apply the course
objectives. Here is where comparative and contrasting positions should be
considered and examples and illustrations provided.
Recommendations: Provide logical
recommendations to address the business lesson identified above. The
recommendations need not to be specific to the organization examined, but
should consider how other organizations, if similarly situated, could lessen
the impact of the problem or decision identified. Recall, that the organization
under examination has already moved pasted this problem so any recommendations
made, at this point, are fruitless. The focus of this section should be on what
other companies should be aware of to address similar problems or decisions.
Citation to the textbook alone is insufficient for analysis in this section.
Learners should conduct research in the University’s library to support their
positions. Depth of scholarship is not demonstrated by providing personal
opinions alone, but by using examples, analogies, comparison and illustrations
from the academic literature. Not only does this synthesize the material to
assist the reader’s understanding, it is an effective way to present the
academic sources and extend the discussion of your ideas. This section should
be a paragraph or two.
Alternative
Recommendations: This section is not a continuation
of the prior. Provide suggestions for how to avoid the problem or decision the
examined organization faced. Analysis here should be may be forward- thinking,
predictive or, most likely, preventative in nature but tied to the thesis
statement. Again, opinion is insufficient to provide the required academic
analysis. Sources, other than the text, must be provided to sustain the
statements made. This section should be a paragraph, at most.
Conclusion: End the assignment
with a summary of the important points made in the document. No new information
may be presented. Writing a conclusion can be done by rewording the opening or
reformulation the topic sentences of each paragraph to make a summary for the
reader. This section should be a paragraph, at most.