MKTG 303 Week 6 Discussion | Assignment Help | APUS

MKTG 303 Week 6 Discussion | Assignment Help | APUS 



Week 6 Discussion

All Discussions Related to Week Six

THREAD: Discussion Questions

Answer the following discussion questions this week. You need to answer at least one DQ by the end of Wednesday so that your classmates have some discussion items to encourage discussion before the end of the week. You must also interact with at least one student (or the instructor) before the weekend to receive full participation credit in this course).

 

1. The Internet has the capacity to increase customer expectations about service levels and also to be the vehicle that delivers service that meets or exceeds those expectations.  Take a position on this statement and be prepared to discuss it.

 

2. Moving all service delivery to the Web where customers can access it when they need it is the most important aspect of building a successful customer service program.  Do you agree or disagree? Why?

 

3.  How does a marketer know when a site should simply be improved upon and when it should be completely redesigned and re launched?

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