BSBSLS501 Develop
a sales plan
Task 2 – Sales Plan – Specific
Product
Instructions to Learners:
·
This summative assessment can be completed in class or at any
other convenient location.
· Students are required to complete this task using digital tools and ensure to submit in an acceptable format, e.g. .docx, .pdf, .pptx, or as advised by your assessor.
· Please use the following formatting guidelines to complete this assessment task:
· Assessment activities can be completed either in real workplace environment or in a simulated environment such as your classroom. In both cases, appropriate evidence of the assessment activities must be provided.
Instruction to Assessors:
·
You must assess student’s
assessment according to the provided
Marking Criteria.
·
You must complete and record any evidence related
to assessment activities including role-plays
and presentations using appropriate forms which must be attached with student
assessment submission.
· You must provide students with detailed feedback within 10 working days from submission.
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BSBSLS501 Develop
a sales plan |
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Learner’s name: |
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Assessor’s name: |
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Observation Criteria |
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Obtained and analysed assessment of market needs and strategic planning documents |
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Reviewed previous sales performance and successful approaches to identify factors affecting performance |
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Analysed information on market needs, new opportunities, customer profiles and requirements as a basis for decision making |
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Determined practical and achievable sales targets |
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Established realistic time lines for achieving targets |
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Determined measures to allow for monitoring of performance |
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Ensured objectives of the sales plan and style of the campaign are consistent with organisational strategic objectives and corporate image |
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Determined approaches to be used to meet sales objectives |
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Identified additional expertise requirements and allocate budgetary resources accordingly |
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Identified risks and develop risk controls |
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Developed advertising and promotional strategy for product |
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Identified appropriate distribution channels for product |
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Prepared a budget for the sales plan |
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Presented documented sales plan to appropriate personnel for approval |
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Identified and acquired staff resources to implement sales plan |
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Developed an appropriate selling approach |
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Documented the sales plan in an acceptable format |
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Trained staff in the selling approach selected |
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Developed and assessed staff knowledge of product to be sold |
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Monitored implementation of the sales plan |
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Recorded data measuring performance versus sales targets |
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Made adjustments to sales plan as required to ensure required results are obtained |
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Feedback to Learner: |
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Assessor’s Signature: |
Date: |
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USA 
India