HCA 405 Week 6 Discussion 1 | Southwestern College
- Southwestern College / HCA 405
- 24 Jul 2021
- Price: $5
- Healthcare Assignment Help / General healthcare Program
HCA 405 Week 6 Discussion 1 | Southwestern College
In the video “Professional Panel:
2016 Health Care Marketing Trends,” much of the discussion is about changing care access and
delivery to meet patient expectations. The consultancy using the most admired
brands to compare against delivering the healthcare experience is not new.
Comparing to what well-known brands are doing is used, in part, because
marketing is relatively new for healthcare.
·
Thinking about your favorite brands and your personal experience
as a patient, and what you've learned about “patient 2.0,” what do you see
happening in the commercial sector that you would apply to the patient
experience?
·
Discuss how marketing and product/services enhancements within
private practices, clinics, hospitals, as well as specialites have changed over
the last 5 years.
·
Explain your choice.