HCA 405 Week 4 Discussion | Southwestern College

HCA 405 Week 4 Discussion | Southwestern College

Conducting marketing research, both primary and secondary, is an important way to support marketing strategy as it expresses the patient’s, as well as the practitioner's/group's voices.

Considering what you know about privacy practices and laws (HIPAA), what primary research methods can be used with:

o Patients/clients

o Practitioners

o Facilities, i.e. hospitals

o Payers

o Social Groups

o Public Health entities

Explain why you chose these methods for each group.

Participation Requirements:

Original discussion forum posts:

Create a thread for your original post identified with your name.

Prepare a quality, substantive post that addresses the objectives of the discussion forum and the expectations set forth in the grading rubric

Include supportive evidence; such as direct applicable experience and expert sources.


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