MGTU 410 Week 2 Assignment help | Brandman University

MGTU 410 Week 2 Assignment help | Brandman University

Once you have received approval for your innovation from your instructor you can begin the Literature Review. Approval for your innovation has to be sought through the Discussion Threads – not by emailing your instructor. This assignment provides the foundation for a good Business Plan. Work put in at the beginning of this process will pay off later. Weak or insufficient Literature Reviews often create difficulties for students in Weeks 5 – 8 of the term. It is critical that as you write the Business Plan to incorporate citations from the text books used in the BBA program. Do not copy and paste from your (or others) assignments from previous classes (that is an Academic Integrity Violation). But do apply and cite the concepts from what you have learned. Remember your innovation will fill a need in a specific community (perhaps the one you live in or want to live in). Your innovative idea should be practical, financially viable, and executable. In other words, you could not develop a new car line for Ford or a whole new chain of hotels for Marriott in an eight-week term. Once you have chosen a Fortune 500 company and that you want to develop an innovation for that would bring value to your community. This is a ranking of the Fortune 500 companies: http://money.cnn.com/magazines/fortune/fortune500/. Listen carefully to your instructor, as you will need his/her approval before you can begin your literature review. Eventually in this class you will have to be able to prepare all of the financials and show the marketing, operational, financial, and strategic plans for your innovation – so choose your innovation wisely. Remember you will continue to research throughout this whole term and continue to gain knowledge. This initial research for the Literature Review will help to determine the viability of the Business Plan innovation so that you will not get to Week 5 of this term and find a “fatal flaw” in the Business Plan idea and have to start over (this has happened and it is almost impossible to recover from).

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