BUSN 100 Week 2 Quiz | Assignment Help | american-public-university-system
- american-public-university-system / BUSN 100
- 31 Dec 2020
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BUSN 100 Week 2 Quiz | Assignment Help | american-public-university-system
Quiz Submissions - Week Two Quiz
1. Models are_____
Question options:
Representations of things in the real world
o
Are things we are not familiar with
o
Business construction projects
o
Hired to represent an organization
Question 2
The value proposition is_____
Question options:
o
Consumer perception of something
superior to the competition
o
Negotiated during the sales process
o
Not a reliable resource
o
Used to price a product
Question 3
Which of the following is not a target audience
Question options:
o
College students
o
Generation X
o
Anyone who likes ice cream
o
Senior citizens
Question 4
The strategy is the design of a business model
Question options:
o
True
o
False
Question 5
A model must have the following pre-requisites in
order to implement and test it
Question options:
o
A company owner, leader, human
resources, training
o
A company owner, sound budget, leader,
human resources, training
o
A company owner, sound budget, suppliers,
human resources, training
o
A company owner, sound budget, leader,
human resources, customers
Question 6
The marketing model is based on the premise that
consumers buy products more than solutions
Question options:
o
True
o
False
Question 7
The Value Chain Model addresses how value is created
for the business
Question options:
o
True
o
False
Question 8
The Marketing Mix is comprise of
Question options:
o
Product, price, promotion and placement
o
Customer, cost, communication,
convenience
o
Product, perception, price, promotion
o
Perception, prediction, perfection,
promotion
Question 9
The primary activities in the value chain are
Question options:
o
Inbound logistics, outbound logistics,
marketing and sales, and service
o
Outbound logistics, operations,
marketing and sales, and service
o
Inbound logistics, operations, outbound
logistics, and service.
o
Inbound logistics, operations, outbound
logistics, marketing and sales, and service
Question 10
Companies can succeed without a business model
Question options:
o
True
o
False
USA 
India