BUS 508 Week 10 Assignment Help | Strayer University
- strayer university / BUS 508
- 18 Jun 2019
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BUS 508 Week 10 Assignment Help | Strayer University
ASSIGNMENT 5
COMPETITION – MARKET RESEARCH MANAGER ANALYSIS
WEEK 10
Note: While representative of possible situations faced by Target & Walmart, all scenarios in this assignment are fictional.
Real Business
As you learned this week, understanding your competition and adjusting your own business accordingly is critical to a business’s success. A large discount retail store like Target competes not only with other discount retail store stores but also with those stores that offer just some of the products Target does, such as grocery stores. Keeping track of all these competitors is quite a task; that’s why large companies have a team of market researchers dedicated to managing that research.
Your Role
This week, you’ll assume the role of a Market Research Manager at Target.
What Is a MARKET RESEARCH Manager?
As a Market Research Manager, part of your role is to consistently analyze Target’s position relative to its competitors and report on these findings. As part of this process, you complete a SWOT analysis for each of Target’s main competitors each quarter. The quarter is coming to a close, and your boss has asked for the latest SWOT analysis for Walmart.
USA 
India