ITEC 616 Week 2 Assignment Help | Kogod School Of Business American University

ITEC 616 Week 2 Assignment Help | Kogod School Of Business American University 


E-Tech M2 Tech Capsule, The Company, The Business Application


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ETech Content 1: Describe your tech’s functionality, what is the application, the business value.

Tech: VR

Vendor: Doghead Simulations (DS)

Product: Rumii

Your Tech and Vendor/Product align correctly.  +5pts.

 

Functional features: 

You recall “functional features” from both IT Matters, and from the E-Tech graphic.  That’s what we’re talking about.  Group 1, What is the function of your Tech? What does it do?  Describe in one sentence if possible, two max.  You missed this.  The closest sentence about function I found was when you described your product as “an application” that is used to “create a VR platform.”  I’m not sure how applications create platforms.  But that’s what I’m left to understand after reading your paper.  -5 pts.

Quality features: Nice list: Rumii feature options include a 3D model loader, whiteboard, file sharing, screen sharing, customizable avatars, and virtual meeting rooms.”  But, how else would you analyze this product?  Are there other quality features, such as: resolution?  Latency?  Dizziness resistance?   This sounds like a list from the vendor, not a list you might have derived from a VR paper that you could then apply as a framework to analyze your vendor.  That’s OK for MS2 (you did well actually).  Going forward though, determine what QFs are important, and then score your product on them.  For MS6 Week 10, be prepared to compare your product and the leading competitors against those QFs.  +5pts.

Business Value: We cover this in the Business Activity/Application discussion for this assignment.  Answer this more fully in your business case, MS5 when you can talk project costs.

How does the tech work? Good discussion on how Rumii could be used.   Also, good initial set of vendor-listed QFs.  But how does this tech actually work?  Remember the fundamentals: Hardware, software, connectivity, data.  You could further strengthen this section by describing what VR is and answering, “how does Rumii’s VR work?”.  -5pts


Company Description

General description:  Most folks know Nike, so this is less important in general for your team.  But please show some specifics. For example, what does “large” mean?  And how is it organized?

 

You could further strengthen this section by identifying any of the firm’s strategic objectives that relate to your proposed E-Tech use.  [Refer to our E-Tech diagram]  Also, you would gain by improving the description by providing some measures of the size and geography  

 

Competitive analysis (e.g. SWOT, Porter, …):  This would be a nice graphic – first pass.  See assignment slide from Week 2.

23/25

Proposed E Tech Use

Business Activity/Application:  As you recall, we discussed this in IT Matters, but classmates don’t make it part of IT Matters till round 2.  We also discussed this in the “Big Three.”  Look for the circle!

You identified “The business department at Nike that would most benefit from this technology is the Digital Design Transformation department.”  That’s great.  Recommend you focus on them for your business case, and as icing, mention that once your product is proven by this organization, then it could be spread across other areas in Nike.  But keep your business case easy and clean by focusing just on this department.  BTW, what does this department do?   That’s the essence of the business activity you need to answer.


Project

Research Plan

Nice that you covered how you were going to research Nike and what key questions you would ask of them. 

 

You might have benefited from applying a framework to organize your list of questions.  Perhaps look at the Big 3 handout.  Or, look at the boxes of the E-Tech diagram to see what you need to know to answer each box. 

You’ll benefit from such an alignment! 

For example, if you had used such a framework you might have identified the need to research the vendor as well as your client. 

 

Note: the wall posting about the “Big Three” provided a slide for each of the Big Three that could help inform your research plan.  If you hadn’t reviewed that handout for MS2, I encourage you to do that prior to your MS 3 video (hint).

 

Final thought -- What will your final measure/metric(s) be that allows your client to compare your project to other projects -- and how will you gather the data for it?

Group 1, you are on track for a typical group for your MS 2 research plan.  Once again, the goal is for your first thought, before actually answering a question, to consider what course material or other external references could best help you frame your response and organize your arguments.  Being super bright and hardworking are the ante for success in business – i.e. Necessary, but not sufficient.

45/50

Writing Style

Word count (200/question, 4 questions): Fine

 

Grammar & Spelling:  Please proof prior to submitting.  For example, “The emerging technology that we have decided to move forward with is Rumii, an application by Doghead Simulations to create a Virtual Reality (VR) platform that increase [increases?] employee engagement and productivity…” -1pt

 

Thesis sentence and organization:  Keep working this.

 

Annotated Bibliography & Citations.  Nice first list.  My thoughts on reviewing your list is:

  • All the information about the tech appears to be from your vendor.  Where is Gartner or other external validated references?
  • Please include annotations for each reference.  If you don’t cite a reference in your narrative answers, then you should question whether you should even list the reference.

 

Clarity & Focus: Continue to work on this.  For example, the reader has to work very hard to parse this sentence: “The emerging technology that we have decided to move forward with is Rumii, an application by Doghead Simulations to create a Virtual Reality (VR) platform that increase employee engagement and productivity through its features, multi-platforms, and integrations. 


Grade

Going forward, think about what the “function” of your tech is (distill it to a short sentence).  Then focus on the “quality features” of your tech and vendor.  What 1-5 things set your tech apart from other techs that can do the job, including the status quo.  And, are there some quality features that Rumii does not do so well?  If so, how will that affect your proposal.   And, are any of these QFs related to the vendor, or just to the product (e.g. service plan, integration services, financing, etc).

Next, recap Nike’s business application(s) and describe how your tech features affect those that business application(s).  That’s the second part of what you’ll include in MS 3, your video.  The first part of MS 3 will be how your tech actually works (and how your Vendor adds value in terms of their product and their services) For MS 4, you’ll go further and show how your recommendation helps your company --, identifying what specific benefits they would accrue from your recommendation.  You provided some of this in your MS 2 paper – assuming your business application actually accrues those benefits.  In MS 5, you’ll need to take this a step further and link your benefits to the two financial ultimate outcomes.  This will be hard, but knowing your benefits and perhaps even starting to quantify them in MS4 will be a big help for you in MS 5

 

Group 1, I suspect your toughest challenges will be to nail your business application and then identify your value chain (benefits to Ultimate Outcomes), as you are a bit behind on clarifying your exact business application.

 

On the other hand, if you succeed in overcoming these two challenges, you have a wonderful candidate for the winning presentation at Week 10!  VR and athleisure are very hot topics currently.

 


 

 

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