ANT 202 WEEK 8 QUIZ 1 Cultural change became a focus in cultural anthropology in the 1940s because a. radiocarbon dating had been developed to date prehistoric sites. b. the science of genetics began to yield information about genetic change. c. the end of World War II set the stage for growth and rebuilding. d. all of the choices apply. 1 2. On the issue of the anthropologist's role in planned change programs, the view of most professional applied anthropologists is that: a. as scientists they should stay neutral and not become involved. b. as professionals they have a moral obligation to take the side of native peoples. c. as professionals trained in the issues of change, they should work to educate all participants. d. not all of them agree about what their role should be; some hold each of the above views. 1 3. Interest by anthropologists in the process of culture change has its roots in what theoretical school? a. Unilineal evolution b. Historical particularism c. Functionalism d. Neoevolutionism 1 4. The three categories that George Foster outlined in his analysis of barriers to culture change were: a. cultural barriers, social barriers, and psychological barriers. b. culture structure barriers, technological barriers, and fatalistic barriers. c. technological barriers, economic barriers, and cultural barriers. d. economic barriers, social barriers, and cultural barriers. 1 5. Which method for the study of culture change looks at a situation after the planned change program is implemented? a. Archaeological research b. Ethnographic restudy c. Analysis of historical records d. Impact study 1 6. The borrowing that takes place between cultures as a result of prolonged contact is termed: a. acculturation. b. enculturation. c. invention. d. hegemony. 1 7. __________ is the approach to the study of culture change that consists of anthropologists talking to elder members of a culture and asking them to recount aspects of their lives. a. Participant observations b. Life histories c. Restudies d. Impact studies 1 8. The approach that examines the adaptations made by rural peoples as they move into cities is called: a. urbanization studies. b. microeconomic studies. c. urban poverty studies. d. acculturation studies. 1 9. The major source of change for any culture is: a. innovation. b. invention. c. directed change programs. d. diffusion. 1 10. The barriers to culture change in the case of the introduction of hybrid corn to farmers in New Mexico were: a. poor communication and size of social groups. b. fatalism and ethnocentrism. c. tradition and relative values. d. cultural ethnocentrism and fatalism. 1 11. Just when the future of the Raikas seemed most bleak, the Raikas learned of the success of other camel herders with the sale of camel's milk. Traditional attitudes began to change regarding the sale of camel's milk. George Foster would attribute this culture change to the motivator of: a. intratribal competition. b. desire for prestige. c. religious motivation. d. desire for economic gain. 1 12. Susan Emley Keefe's work among urban Mexican-Americans and Anglo-Americans in southern California demonstrated that: a. there was a breakdown in family ties as members moved to the city. b. the urban setting resulted in fewer family interactions. c. in both groups people lost touch with rural relatives and relied more on friends. d. in both groups extended family ties were important and were maintained. 1 13. When anthropologists study globalization the focus is most commonly on: a. individuals and cultural process. b. individuals and political process. c. nation-states and economic processes. d. nation-states and social processes. 1 14. The ideological domination by one cultural group over another through institutions, bureaucracy, education, and sometimes force, is termed: a. colonialism. b. hegemony. c. imperialism. d. globalization. 1 15. Eric Michaels' study of the impact of video tapes on the Warlpiri of Australia shows that: a. technology may change during diffusion. b. technology diffuses slowly. c. values may not diffuse with technology. d. values and technology diffuse with equal speed. 1 16. What type of anthropologist seeks solutions to problems in areas such as children's health? a. Urban anthropologist b. Corporate anthropologist c. Medical anthropologist d. Paleoanthropologist 1 17. Employing ethnographic methods in business settings results in information and data that are helpful because they are more: a. qualitative. b. quantitative. c. statistically significant. d. personal. 1 18. Which of the following is NOT an example of the type of work applied anthropologists do? Applied anthropologists: a. help to develop various programs associated with health care. b. help to develop businessmen and corporations solve production and supply issues. c. assist in problems concerning agriculture management. d. assist horticulturalists in developing foraging techniques. 1 19. Corporate culture qualifies as a culture in anthropological terms because: a. employees share the same work location. b. employees view themselves as part of a stratified system. c. patterns of behavior within the corporation are learned. d. patterns of leadership are the same in corporations. 1 20. Applied anthropologists who use ethnographic methods to study business organizations are said to be studying: a. corporate culture. b. business culture. c. organizational culture. d. business structure. 1 21. When people in business use the term corporate culture, they typically mean that the corporate members share: a. ideologies. b. work places. c. common goals. d. manners and customs. 1 22. The on-site techniques used to study the multinational corporation's education division, as reported by McCurdy, revealed what warehouse problems? a. Outdated computers b. Outdated billing systems c. Employees who only estimated the number of books packaged d. Employees who were not properly trained in the warehouse management software 1 23. Investigations by medical anthropologists of "susto" showed that people with "susto" had: a. fewer biological diseases than a control group. b. more psychological ills than a control a group. c. fewer psychological ills than a control group. d. more biological diseases than a control group. 1 24. Robert Trotter showed sensitivity to the local culture in designing a program that drew attention to products containing lead when he: a. developed educational programs for "curanderos." b. had local Mexican-American art students design information posters. c. asked local political leaders to make speeches. d. developed educational programs for the local schools. 1 25. Initial attempts by AID to bring about reforestation in Haiti failed because: a. an unsuitable species of tree was to be planted. b. the peasants lacked appropriate equipment for irrigation. c. peasants perceived that they would lose title to their land. d. peasants perceived that the state would profit at their expense. 1 26. Susan Squires and her colleagues discovered all of the following about people's breakfast desires and attitudes, EXCEPT: a. mothers wanted nutritious breakfasts. b. dad wanted a traditional breakfast. c. moms and dads wanted the most economical breakfast. d. kids wanted a fun breakfast if they ate at all. 1 27. Design anthropologists are expert at using ethnographic methods to distinguish: a. the best possible design. b. between ideal and actual behavior. c. the best pricing for a new commodity. d. between subcultures. 1 28. Ann Jordan's report on the corporate merger between "Uno Inc" and "Due Inc" exemplified all of the following problems in newly merged companies, EXCEPT: a. two different corporate cultures existed. b. marketing strategies differed in these companies. c. all of the employees of one company were fired. d. both company employee groups saw their way of doing business as most adaptive to the market. 1 29. Susan Squires and her colleagues used what techniques in their research leading the development of the product Go-Gurt? a. Observation, recorders, video cameras b. Focus groups and interviews c. Questionnaires and interviews d. Participant observation and questionnaires 1 30. Office furniture manufacturer Steelcase modified its office design approach based on ethnographic methods input by design anthropologists. This included: a. creating larger offices. b. eliminating office cubicles. c. creating gathering places in halls. d. creating lunch rooms closer to office cubicles.