BUS 402 Week 3 Discussion 1 | Assignment Help | Ashford University
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- 23 Oct 2018
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BUS 402 Week 3 Discussion 1 | Assignment Help | Ashford University
Week 3 Discussion 1
Triggers and Contingencies |
Prior to
beginning this discussion, review section 7.4 Contingency Planning in your
textbook. Strategic plans are focused on current and future company goals,
therefore changes in the environment must be detected and monitored. Changes in
the environment that impinge on the company’s strategic plan are known as
external triggers and triggers are paired with plans to successfully deal with
them. These paired actions are known as contingency plans. What qualities make
a future issue a “trigger”?
As an
example, consider you are on the strategic planning team for a soft drink
company. A merger of two major competitors next year would constitute a future
trigger. For this discussion, consider the Environmental Scan and SWOT analysis
you conducted in Week 2. Formulate a trigger/contingency pair in the form of a
three-part sentence similar to the example in the textbook. Examine it in terms
of the three guidelines that good contingency plans should follow.
Post a
summary of your selected company and risks that you perceive based on your
prior Environmental Scan and SWOT analysis. State the three-sentence
trigger/contingency pair and justify your choice of contingency plan using
information from the week’s readings and/or other scholarly or credible
resources, using the Scholarly,
Peer Reviewed, and Other Credible Sources (Links to an external
site.)Links to an external site. document for guidance..
(NOTE:
Incorporate the feedback you receive from your instructor and save your work.
It will be part of your Strategic Plan Final Project for this course).