SRV 340 Week 4 Discussion 1 | Assignment Help | Ashford University
- ashford university / SRV 340
- 21 Aug 2018
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SRV 340 Week 4 Discussion 1 | Assignment Help | Ashford University
Week 4 - Discussion 1
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replies.88 replies.
Your
initial discussion thread is due on Day 3 (Thursday) and you have until Day 7
(Monday) to respond to your classmates. Your grade will reflect both the
quality of your initial post and the depth of your responses. Refer to the
Discussion Forum Grading Rubric under the Settings icon above for guidance on
how your discussion will be evaluated.
Image, Positioning, Differentiation |
Since services are intangible, it is
often difficult for a consumer to assess their quality. Services organizations,
therefore, separate themselves from competitors by physical and environmental
characteristics. After watching the two videos showing the Arcotel Velvet Hotel (Links to an external site.)Links to an
external site. and the Grand
Californian Hotel (Links to an external site.)Links to an external site., identify at least two aspects of each design that set it apart from
other hotels and demonstrate quality. What is unique about the servicescape of
each hotel and how is each aspect effective or ineffective from the perspective
of a customer? Respond to at least two of your classmates’ postings.