JWI 505 Week 4 Assignment Help | Strayer University

JWI 505 Week 4  Assignment Help | Strayer University 

Assignment 1: Persuasive Written Communication

Due Week 4, Day 7 (Weight 20%) Strategic and clear communication is critical to advancing your goals, ideas, and career. Contrary to popular belief, effective communication is a learned behavior one can improve at any point in life. Skilled communicators are highly strategic and organized in their approach. They keep their desired outcomes in mind, use situation-appropriate communication styles, understand their audiences, and develop targeted messages.

For this assignment, you will identify a topic that you would like to elicit buy-in from leadership, colleagues, clients, or other professional entities. You will then develop a strategic communication plan to assess and to guide your communication approach. Lastly, you will utilize your communication plan to draft a persuasive email that informs and requests attendance to a formal presentation on your topic. Keep in mind, assignment 1 and 2 are linked. You will deliver a professional presentation in week 7 based on this assignment and your strategic communication plan.

Part 1: Identify your topic If you have a professional persuasive presentation pending, if you have delivered one you would like to improve, or if you have a presentation topic you want to deliver please consider using it for the course assignment. Historically, students have delivered their course presentations with great success. Below are topic suggestions:

 • Do you deserve a raise?

• Would you be a great fit for the new position that just opened?

 • Do you see an amazing growth opportunity that you would like to investigate and/or lead a team in pursuing?

 • Does your project require additional funding or staff?

Part 2: Strategic Communication Plan: 1-3 pages (maybe formally written, or in outline, or chart form) Next, assess your audience and your communication approach to develop a targeted communication strategy to achieve your communication objective. Consider the following questions to guide the development of your strategic communication plan, persuasive email, and professional presentation:

 • Define your desired outcome(s).

• Assess your audience. o Who will you be addressing? Who are the “key influencers”? o What do they know and expect? o What do they feel? o What will persuade them? (Apply both Munter and Cialdini) o Consider their possible DiSC styles and the impact of these styles. o What, if any, the opposition do you expect and how will you address it?

• Identify an appropriate communication style to use.

o Consider your DiSC style, keeping in mind both your strengths and weaknesses. o Will you “Tell, Sell, Consult, or Join,” or some combination of these?

• How will you establish credibility?

 • What is your email messaging strategy? o Consider the beginning and end. o How will you organize your message? o What will your tone be and why? o What, if any, the opposition do you expect and how will you address it?

 • What is your presentation messaging strategy?

Part 3: Persuasive Email: Not to exceed 200 words It is critical to set your audience up to support you and your idea. An important first step is informing and requesting attendance to a more detailed presentation.

• The email is concise, logical, and persuasive.

• Email best practices are used. o An appropriate voice/tone is used. o Email is organized and uses any headings and bullet points effectively. o Subject line is engaging and appropriate. o First and last words are deliberate and to the point. o Lack of non-verbal cues is made up for through appropriate text expression.

 • Free from grammatical and spelling errors

Your assignment should adhere to these guidelines:

• Please include a cover page or a header that includes the title of the assignment, student name, the professor name, course title, and date.

• Please use section headings for the overall organizational flow of your work, including an introduction and a conclusion.

 • Cite all sources, including material used within the course.

 • Write in a logical and well-organized conventional business style. Please use a consistent and professional format and font.

 

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