BUS 599 Week 4 Discussion
A Rotten Apple Please respond to the following
https://youtu.be/glnTz5HD05U
• Watch the following 2013 Bloomberg- video:
• Based on the video, fast forward to current day and give your opinion on whether or not Apple- product strategy should change given its current rate of success and potential competing companies (i.e. Samsung, etc.) operating within their market. Provide a rationale for your response.
• For reference, review the supplemental article titled, "Competitve Strategy", which discusses Michael Porter- Five Forces.