AMP/415 AMP415 AMP 415 WEEK 8 ASSIGNMENT
- Grand Canyon University / AMP 415
- 21 Mar 2018
- Price: $20
- Other / Other
AMP 415 WEEK 8 ASSIGNMENT
Assignment
This is a CLC assignment.
Within your CLC, choose a publicly
traded company and identify one of its products that the group will analyze.
Describe the strategic implications that would need to be considered in setting
a price for that product, and determine whether the group would use a
market-based pricing approach or a cost-based pricing approach to setting the
product price. Explain the rationale behind choosing the pricing approach.
Identify the costs that the group thinks would be considered in setting the
product price, and come up with a sample cost structure for the product (make
it as realistic as possible). Calculate a price for the product, and defend
your product price and related cost structure.
Present your responses in a paper of
1,000-1,500 words.
Prepare this assignment according to
the APA guidelines found in the APA Style Guide, located in the Student Success
Center. An abstract is not required.
You are required to submit this
assignment to Turnitin. Please refer to the directions in the Student Success
Center.
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