OPS 571 Week 1 Assignment Help | University Of Phoenix

OPS 571 Week 1 Assignment Help | University Of Phoenix

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Wk 1 – Apply: Week 1 Assignment

 

1.

Economic analysis of product development projects must evaluate which of the following?

o   Planned profitability of the product

o   Expected market share to be attained

o   Net present value of profits

o   Timing and amount of net cash flow

o   Demand elasticity of the product

 

2.

What dimension of competitiveness does quality in product design affect?

 

Multiple Choice

o   Engineering hours per project

o   The cost of ongoing service

o   Responsiveness to customer needs

o   Aesthetics of design

o   None of these

 

 

 

 

 

 

 

 

3.

A reason that firms must develop more new products than ever is which of the following?

Multiple Choice      

 

o   Product life cycles are shorter

o   Commitments to joint venture partners   

o   They are replacing old customers with new ones          

o   To amortize heavy investments in development labs

o   The increased difficulty of defending patents and trade names

 

4.

Economic analysis of product development projects is useful in which of the following circumstances?

Multiple Choice      

o   Factory location      

o   Distribution decisions

o   Go/no-go milestones

o   Demand estimation

o   Pricing

 

 

 

 

 

 

 

 

 

5.

The aim of quality function deployment (QFD) is:

Multiple Choice

 

o   To facilitate house of quality analysis

o   To provide value analysis/value engineering input

o   To integrate design for manufacturing and assembly (DFMA)

o   To facilitate better cooperation between business functions

o   To get the voice of the customer into the design of a product

 

6.

DFMA stands for design for manufacturing and assembly.

 

o   True

o   False

 

7

Sensitivity analysis of the base-case financial model is a useful tool for which of the following reasons?

             

o   To determine how long the development process can profitably last

o   To understand how many technical people are needed to make the project a success

o   To help understand the basic trade-offs of resources committed and cash received

o   To identify the necessary product launch date

o   To set marketing and sales budgets

 

 

 

 

 

8

Which of the following is primarily used to help design products that will connect product attributes with customer desires?

 

o   House of quality matrix

o   Value analysis/value engineering

o   Concurrent engineering

o   System-level design

 

 

9.

One goal of having a core competency is to do something better than anyone else.

 

o   True

o   False

 

10

Designing a new product for aesthetics and for the user is generally termed industrial design.

 

o   True

o   False

 

 

 

11.

Ecodesign replaces one or more of the other requirements considered in the design process.

 

o   True

o   False

 

12

A competency is not core if it is easy for competitors to imitate.

 

o   True

o   False

 

 

 

13.

The "house of quality" matrix is a technique that relates customer requirements to concrete operating or engineering goals.

 

o   True

o   False

 

 

 

14.

The main purpose of concurrent engineering is to improve product quality.

 

o   True

o   False

 

 

15.

The ecodesign approach focuses exclusively on the design and commercial launch phases of the product's life cycle.

 

o   True

o   False

 

16.

Which of the following is a characteristic of concurrent engineering?

Multiple Choice

           

o   Integrated computer-assisted design

o   Using automated guided vehicles

o   Separate development teams working at once   

o   Having an excellent forecasting system

o   The design-build-test cycle

 

 

 

 

17.

Incorporation of environmental considerations in the design and development of products or services is called ecodesign.

 

o   True

o   False

 

 

 

18.

A key tool of a quality function deployment team is the house of quality matrix.

 

o   True

o   False

 

19

In the generic product development process, collecting customer needs is accomplished during phase 0 (planning).

 

o   True

o   False

 

20.

Specialized design firms tend to have highly developed processes that support the needs of particular industries.

 

o   True

o   False

 

 

21.

Target customers are specified during "Phase 0: Planning" of the generic product development process.

 

o   True

o   False

 

 

22

Performance measures discussed for development projects does not include

Multiple Choice

 

o   Frequency of new product introductions

o   Yield 

o   Percentage sales coming from very old products          

o   Cost of materials and tooling

o   conformance - reliability in use

 

 

23.

The generic development process outlined in the textbook is followed by many, if not most, of the firms in the Fortune 500.

o   True

o   False

 

 

24.

Early prototypes of a new product, using the same geometry and material processes as the production versions, are usually constructed during the concept development phase of the product development process.

 

o   True

o   False

 

 

 

 

 

25

Which of the following is a time-to-market performance measure used in judging product development performance?

 

             

o   Frequency of new-product introductions

o   Product reliability

o   Customer loyalty

o   Yield

o   Value analysis

 

 

 

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