Task:
The balanced scorecard approach has been used as a strategy evaluation and strategy formulation method since the early-1990s when Kaplan and Norton (1992) first introduced the idea. Variations of the balanced scorecard were used by over 70% of Fortune 1000 companies by 2002, and companies in virtually all industries use the scorecard approach as a means of approaching performance evaluation. You may choose from one of two options provided to you as a final project for the course.
Since the MSMIT and MSM lack competency exams, which is the essence of the MBA-MFT, a paper or project is the substitute for the MBA-MFT. (Research Paper)—You may write a 15-20 page paper on the balanced scorecard as applied to an industry or field. For instance, if you work in the healthcare fields, you may want to explore how physician groups, for-profit or not-for-profit hospitals, insurers, etc. use the balanced scorecard approach to evaluate and/or help formulate strategy.
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