GENERAL BUSINESS Product/Brand Development

GENERAL BUSINESS Product/Brand Development

Create a PowerPoint® presentation to present your brand or product ( Starbucks ).

 

Students will be working in their Learning Team as a development team, creating and developing their own brand/product ( StarBucks ) 

  • Define the brand elements using the six building blocks discussed in the readings.
  • Define the brand equity position.
  • Include speaker notes to add more detail and explanation to each slide

Attach is the six building blocks from the reading and ppt template....

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