General Business Assignment Brand and Product Management

General Business Assignment Brand and Product Management

Brand: Apple Inc

Discuss each of the following questions in 175 to 350 words each:

  • How is your brand marketed in different countries? Does it use a standardized or customized approach? 
  • Assess your brand's global branding success against the Ten Commandments of Global Branding .
  • How has your brand's marketing evolved in response to changing social, demographic, and ethical issues? 
 

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