BUSN20016 Entertainment On Advertisement Industry

Please provide an outline of a research project that you intend to use as the basis for your final assessment task 3, full project proposal. You should briefly write:

A brief statement of the problemthat you would like to investigate; and research aim and objectives that can solve the problem you have identified.
A brief methodology: Provide details about what type of methodology you will choose such as quantitative or qualitative or mixed methodology; 
Clearly identify secondary data source(s) and datathat require for your research; also identify the methods and tools that you will use to analyse the collected data.
Word count 700 excluding cover page and references.

This is an individual research task. As a Masters student, you are required to engage in research and demonstrate your understanding of the relevant body of works that have discussed recent developments in a discipline and/or area of professional practice. You are also required to demonstrate knowledge of research methods applicable to a real-life business research. We expect you to read and reflect on at least ten recent refereed journal articles on your topic supported by any other evidence or information that can help identify the problem of your research and the methods of data collection and analysis

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