AB/299 AB299 AB 299 UNIT 3 Discussion 1
- Kaplan University / AB 299
- 29 Jul 2017
- Price: $5
- Other / Other
AB 299 UNIT 3 Discussion 1
Discussion 1
Discussion 1: Applying the 4 P’s
Choose a product or service from a global company and apply the 4 P's of marketing: You can search for global companies on the Internet. Address the following 4 Ps of marketing:
- Product
- Price
- Place
- Promotion
Then after watching the “Market Segmentation” video from the Learning Activity:
- Describe the segmentation for the company’s product (i.e. the good or service) as determined by reviewing the company’s website.
- Could they expand their segmentation? Why or why not?
Question or comment: Post a question to at least one other classmate.
Response: Respond to questions from other classmates.