MKT571/MKT 571 WEEK 3 TEAM ASSIGNMENT

MKT 571 
WEEk 3
Complete the Learning Team Deliverable. 
 
Peer-Reviewed Research Article Discussion and Summary
All team members must actively participate in this assignment to earn/receive credit. Each member of the team must submit evidence they have contributed to the learning team assignment. As part of the deliverable submission process, students must provide their signature verifying they contributed to the learning team deliverable while adhering to the Code of Academic Integrity. By including all team member names on the title page, everyone on the team is agreeing that all members participated in the production of this paper.
The article must discuss at least one of this week's topics, which include:
1.	Identify the steps of product development - what is involved in developing/launching a product?
2.	Identify the stages of a product's life cycle - what are the stages of a product's life cycle and what does each stage look like?
3.	Determine product mix - what makes up a product's mix? Why is it so important to understand a product's mix?
Make sure proper APA formatting is used and the article is cited and references correctly in your paper. You should have a title page and a reference page. Students' grades will also be correlated to the discussion and insight that is shared by each team member in his/her learning team.