Type of Organizational Structure

 Type of Organizational Structure
Your team has been hired to consult the Board of Directors for a new 
Entertainment Organization. The organization provides family-based entertainment 
through television, movies, theme parks, and related merchandise. Disney and 
Nickelodeon are this organization's main competitors.

Your team needs to provide the Board of Directors a report on how it should structure the 
organization. The report will include the answers to the following 
questions:

1. Should the Organizational Structure be Tall or Flat? 
Why?
2. Should it be Departmentalized by Product, Function, Customer 
Group, Geographic Location, or Process? Why?
3. Which Organizational 
Model should be used: Line, Line-and-Staff, or Matrix-Style? Why? 

Use the information in Learning Activities 1 and 2 and in Chapter 8 of the 
Understanding Business text to help formulate the answers.
It would also be a good idea to investigate the organization's key competitors and see 
how they are structured.

• Disney 
• Corporate Disney 
• Nickelodeon
In your Team Discussion area, talk with your team members and agree who will be the team leader. The team leader will consolidate team input and upload it to the team's Doc Sharing* folder by 
the end of Week 6.
*In Doc Sharing, use the "Select View" pulldown menu and select your group, 
i.e. Group A. Post the consolidated assignment in this folder.
Your team leader will divide the exercises evenly among teammates and post 
these assignments in the team discussion area.