MARKETING MANAGEMENT Strategic Goals

MARKETING MANAGEMENT Strategic Goals
You are the supervisor at "Great Food" grocery store. The store's strategic goals include: Increasing by 10% the speed at which customers are able check out with their groceries Making customers feel welcomed and appreciated through pleasant exchanges with cashiers Based on the concepts covered in Chapter 6, please provide the following: Considering the strategic goals stated above, set two performance objectives for the cashiers. Be sure to follow the guidelines for setting effective objectives covered in the chapter. Develop two performance standards for each objective. Please review the definition of a "performance standard" in the chapter. What type(s) of "control" would you choose to use and why? What tool(s) for control would you use and why?

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