MHA 626 Week 3 Discussion 1 | Assignment Help | Ashford University
- ashford university / MHA 626
- 09 Sep 2020
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MHA 626 Week 3 Discussion 1 | Assignment Help | Ashford University
Week
3 - Discussion 1
Internal
and External Environmental Analyses
For this discussion,
you will examine information and data from the SWOT analysis you conducted in
Week Two and learn how that information and data can be applied to the
Environmental Analysis section of your marketing plan for the Final Project. To
prepare for this discussion, read Chapter 5 of the course text. It is also
recommended that you review Chapter 4, which was read last week.
The creation of a
successful strategic plan is derived from researched data; in particular,
applicable data can be obtained from a SWOT analysis. Review section 5.4 of the
course text, which presents examples of environmental analysis, both internal
and external, for a hypothetical nursing facility. Examine the strategic plan
of the HCO you have chosen for your Final Project and the results from the SWOT
analysis that you performed in Week Two. Then, in your initial post, address
the following questions:
• What external and internal
environmental analysis data could be applied to the marketing plan you are
developing for your Final Project?
• How will the environmental analysis
support the marketing plan to fulfill the organizations strategic objectives?