Case-Analysis Explain the strategy behind Asian au

Case Analysis 
1Explain the strategy behind Asian automakers targeting Gen Y.
 
2.Analyze the strategy behind Honda and Toyota creating new vehicles such as
the Element and the Scion.
 
3.Determine the rationale behind Toyota's decision to limit the number of Scion
vehicles available for sale. Do you agree or disagree? Provide a rationale.
 
4.Research current strategies that Ford and GM are using to cater to this
particular market segment.
 
The format of the report is to be as follows:
oTyped, double spaced, Times New Roman font (size 12), one inch margins on
all sides, APA format.
oType the question followed by your answer to the question. oIn addition to the four to five (4-5) pages required, a title page is to be included

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