Public Relations Campaign Strategy Paper 

Public Relations Campaign Strategy Paper 
Prepare a 450 word addressing the (B) in which you recommend strategies to build media relations and generate publicity for the Apple Inc with the iGo. In this paper, “connect the dots” from the business objectives to the PR goals to the programs and tools you’re going to use. Be sure to address the following in your Strategy Paper: b. List objectives for the PR Campaign. (These are different from corporate goals and should be specific to the target publics you want to address.)

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