Survey Design

Survey Design 
Your team has been hired by a gardening magazine that is interested in improving circulation through editorial improvements which they will announce in a new marketing campaign. They’d like to put a questionnaire on their website to find out why people garden and what information they’d like to have in a magazine. Your team has been hired to design a 5 question survey to help them. Be sure to use the following: 

•One open ended probed question 
•One multiple choice question 
•Two scales 
•One dichotomous question 

Remember don't forget an introduction


Objective: •Define different types of data.
•Measure market demand and segment the market to achieve competitive advantage.
•Measure market demand and segment the market to achieve competitive advantage.

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