Health Promotion Campaigns

Health Promotion Campaigns
Here are some questions to get the discussion started regarding health promotion campaigns

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Health Promotion Campaigns
Here are some questions to get the discussion started regarding health promotion campaigns:

•	What are some of the factors that influence people's behavior and how can health promotion campaigns take advantage of those factors to influence change?
•	Why is it important to select a target audience?
•	Do you believe people should pay more for health insurance if they engage in risky or unhealthy behaviors? Should they pay less if they engage in healthy behaviors? Why or why not?
•	What factors make it particularly difficult to influence underprivileged persons with conventional promotion efforts?
Image that you are in charge of creating and implementing a health promotion campaign. How would you use the information from this chapter to create and implement your campaign?

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