Product / Market Opportunity matrix model

 Write a two to three (2-3) page paper in which you: Describe the Website and state why you selected this specific organization.
 Using the Product / Market Opportunity matrix model, create a matrix for this organization based on the information available and
 any other supporting documentation you can find on this organization. Consider the segmentation used for the matrix you created, assess
 the viability of marketing to another segment. 

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