MGMT 220 Introduction to International Business Individual Project
Assignment Name Unit 1
Deliverable Length: 3-5 pages
Details: Select a company and country that interests you. You have been asked to evaluate the country you selected as a potential market for your product(s) and service(s) and present your findings to other managers of the organization in a memo. In your memo, be sure to address the following:
• Provide a brief overview of the company and why the country you selected may be a potential market.
• Explain the type of political and legal systems of the country.
• How is the government heavily involved in the economy?
• Discuss if the legal system is effective and impartial.
• Do political and legal conditions suggest that it should be further considered as a potential market?
Your report must include a reference list. All research should be cited in the body of the paper. Your report should contain an abstract, a short introduction, and conclusion in addition to the body of the paper (note: the 3-5 pages length requirement excludes the title page and reference list pages). Please note that if you have a source in your reference section, you need to cite it in the body of the paper per APA guidelines and vice-versa.
Please submit your assignment.
For assistance with your assignment, please use your text, Web resources, and all course materials.
Please refer to the following multimedia course material(s):
• Unit1
o Political and Legal Systems
o Going International
o Legal Systems and International Business
o Legal Systems and Processes
Objective: • Describe the global business environment and research international opportunities
• Explain the impact of culture on business activities around the world
• Describe the elements that must be considered when developing and marketing products for an international market