These days we live in a truly product-oriented and product-empowered marketing world.
TRUE OR FALSE:
1. Some things that can be marketed include goods, services, experiences, events, and people.
2. A marketer for the American Heart Association would be responsible for their push of the message to eat foods lower in fat.
3. These days we live in a truly product-oriented and product-empowered marketing world.
4. Marketing can be used to educate the public.
5. Pfizer does not use direct-to-consumer ads to push their pharmaceutical drugs, as it is unlikely patients will ask their doctor for a particular brand name.
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