Youth Oriented Economies

What can you predict for marketers in these newly youth-oriented consumer economies, as they follow the same path?

What products and services will interest these new youth markets?

Compare and contrast the micro and macro environmental forces that can influence the marketing strategies for these products and services.

Will marketers in these countries use similar marketing strategies to influence this group or will their strategies be different from Western-based
consumption marketers?

What opportunity for U.S. companies might you foresee?

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