Bus 402 week 5 DB I

Use
the Internet to find a recent guerrilla marketing campaign that you believe
would be (or has been) exceptionally effective. Be prepared to discuss

Guerrilla Marketing

Please respond to the following:

From the first
e-Activity, discuss the key elements that made the guerilla marketing so
successful. Explain your rationale.

Discuss possible best practices from the
guerrilla marketing campaign that different types of small businesses could
leverage. Provide specific examples to support your response.
 

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